Both companies are headquartered in Birmingham.
Big will lead all broadcast, out-of-home and digital media purchasing efforts for the Birmingham; Chattanooga, Tenn.; Augusta, Brunswick, Savannah, McRae and Waycross, Ga.; Spartanburg, S.C.; Baton Rouge, Lafayette and Lake Charles, La.; Gulfport, Hattiesburg and McComb, Miss.
Coca-Cola Bottling Co. United is one of Birmingham's largest private companies, as well as one of the largest Coca-Cola bottlers in the nation. It has been rapidly expanding in recent years, thanks to Coca-Cola's shifting strategy for its bottler network.
Big Communications, which also recently landed a huge account with Valvoline, is one of Birmingham's largest ad agencies.
Resource: http://www.bizjournals.com
Big will lead all broadcast, out-of-home and digital media purchasing efforts for the Birmingham; Chattanooga, Tenn.; Augusta, Brunswick, Savannah, McRae and Waycross, Ga.; Spartanburg, S.C.; Baton Rouge, Lafayette and Lake Charles, La.; Gulfport, Hattiesburg and McComb, Miss.
Coca-Cola Bottling Co. United is one of Birmingham's largest private companies, as well as one of the largest Coca-Cola bottlers in the nation. It has been rapidly expanding in recent years, thanks to Coca-Cola's shifting strategy for its bottler network.
Big Communications, which also recently landed a huge account with Valvoline, is one of Birmingham's largest ad agencies.
Resource: http://www.bizjournals.com
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